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Changes at Google and Bing, along with the surge in popularity of OpenAI’s ChatGPT, means internet search is about to change in a big way. Until we know exactly what that looks like, the truth remains that many businesses rely on ranking well on search engines for target keywords to generate sales. With a little bit of knowledge, AI can make this process faster and easier, meaning more can be produced in the same amount of time.

Between them, two specialists in ChatGPT prompting and SEO have intel on how entrepreneurs can create SEO optimised articles.

One of them is Udo Gollub, CEO of 17 Minute Languages, a company that develops and reformas en general pisos sells language courses in 80 languages and has 40 employees. Because many of his customers come as a result of his SEO-optimised websites, Gollub has been exploring AI writing tools to improve his processes, and sharing what he learns in a community for content creators, which he started.

The second is Henry Purchase, founder of SEOSpace, the SEO plugin for Squarespace and Squarespace SEO experts that helps over 650 businesses rank on the first page of Google. Purchase’s plugin has a ChatGPT integration so clients can utilise ChatGPT and other AI tools to generate content at scale.